My Résumé.
Curriculum Vitae for
WILLIAM C. OLSON
Retired
PROFILE
Entrepreneurial executive with more than 40 years of experience in business start-up, business development, strategic marketing & sales at the local, regional, and international level for product & service companies in the High-tech, Professional sports, Renewable Energy and Molecular Diagnostic industries.
WILLIAM C. OLSON
Retired
PROFILE
Entrepreneurial executive with more than 40 years of experience in business start-up, business development, strategic marketing & sales at the local, regional, and international level for product & service companies in the High-tech, Professional sports, Renewable Energy and Molecular Diagnostic industries.
Meeting with Investors in Chicago
EXPERTISE
- Start-up Business Plans and Capital Formation
- Management Team Recruitment
- Business Development & Sales
- Strategic and Market Planning
- Key Account Acquisition & Management
- Contract & Price Negotiation
- Presentations and Public Speaking
- Value Added Channel Development
EXPERIENCE
Fluoresentric, Inc. – Park City, UT 2012 - 2016
Director and Chief Executive Officer
ElectraTherm, Inc. – Reno, NV 2005 – 2011
Co-founder, Director and VP Business Development
( https://www.weber-county-conservatives.com/blog/november-24th-2021)
Co-founded ElectraTherm in 2005 helping the company attain many significant milestones including:
Hoover & Associates (H&A) - Pleasanton, CA 1992 – 2011
Co-founder, Partner and VP Business Development
A Silicon Valley marketing services firm positioned to develop and manage database driven marketing communications programs for bay area high tech companies.
Players West Women’s Professional Golf Tour – Pleasanton, CA 1996 – 2002
Owner – Operator
Owned and operated the Tour producing and conducting over 125 professional golf tournaments in 6 western states, placing over 80 players on the LPGA Tour.
The Hibbert Group, Denver, CO 1989 – 1992
Senior Account Executive
New account development and sales of a wide range of marketing services to Silicon Valley high-tech companies, including database management, telemarketing, fulfillment, printing and direct mail.
Opinion Relay Services, Oakland, CA 1982 – 1989
Account Executive, Sales & Business Development
Responsible for account development and customer retention providing direct mail and fulfillment services to the advertising and high-tech industries. Sales & business development success resulted in co-ownership of the firm.
EDUCATION
BA Loyola Marymount University – Los Angeles, CA Graduated 1977
PERSONAL
Fluoresentric, Inc. – Park City, UT 2012 - 2016
Director and Chief Executive Officer
- Successfully reorganized the corporation and reclaimed the technology, litigation-free, from a prior consulting group.
- Authored the business plan and Private Placement Memorandum (PPM) raising $4M+
- Assembled a seasoned senior management team
- Successfully built a patent portfolio and secured a Freedom to Operate (FTO) from the industry's top legal firm.
- Built a proto-type device to run the chemistry, then authored the business plan and PPM for a subsidiary to capitalize on Fluoresentric’s DNA/RNA amplification chemistry technology as a Licensee.
ElectraTherm, Inc. – Reno, NV 2005 – 2011
Co-founder, Director and VP Business Development
( https://www.weber-county-conservatives.com/blog/november-24th-2021)
Co-founded ElectraTherm in 2005 helping the company attain many significant milestones including:
- Funded and built the first successful ORC proto-type in the world without a turbine.
- Authored the business plan and PPM.
- Developed Marketing Plan, logo and go-to-market strategies.
- Supervised the initial capital raise (capitalized at $30+ million to date).
- Presided over worldwide business development as Vice President of Business Development
Hoover & Associates (H&A) - Pleasanton, CA 1992 – 2011
Co-founder, Partner and VP Business Development
A Silicon Valley marketing services firm positioned to develop and manage database driven marketing communications programs for bay area high tech companies.
- Co-developed SUN Microsystems CDWare Program, a lead generation program to recruit software developers to write solutions to SUN’s UNIX platform resulting in the successful recruitment of 60,000 developers.
- Co-developed SUN Microsystems Value Added Reseller (VAR) program doubling revenue of hardware sales.
- Co-developed SUN Microsystems Return Material Authorization (RMA) program securing greater customer retention in a highly competitive market.
Players West Women’s Professional Golf Tour – Pleasanton, CA 1996 – 2002
Owner – Operator
Owned and operated the Tour producing and conducting over 125 professional golf tournaments in 6 western states, placing over 80 players on the LPGA Tour.
- Developed marketing plan, logo and brand recognition strategies.
- Recruited tournament sponsors for each event.
- Managed Tournament Operations Team and all Rules Officials at each tournament site.
- Developed and coordinated all marketing, sales and local media.
- Developed a sponsored scholarship program to fund LPGA Q-school costs for the Tour’s top 10 money winners.
The Hibbert Group, Denver, CO 1989 – 1992
Senior Account Executive
New account development and sales of a wide range of marketing services to Silicon Valley high-tech companies, including database management, telemarketing, fulfillment, printing and direct mail.
- Secured $2,000,000 in annual sales at an average of 120% of cost sheet
- Built an internal account team of 20 to execute on services sold
Opinion Relay Services, Oakland, CA 1982 – 1989
Account Executive, Sales & Business Development
Responsible for account development and customer retention providing direct mail and fulfillment services to the advertising and high-tech industries. Sales & business development success resulted in co-ownership of the firm.
- Co-developed state-of-the-art personalized direct mail.
- Grew account sales to over $100,000 per month.
- Developed printing partnerships to expand account base.
- Co-developed software manufacturing and fulfillment services.
EDUCATION
BA Loyola Marymount University – Los Angeles, CA Graduated 1977
- Major: Political Science, International Relations - Minor: Philosophy
- President, Political Science Association.
- Member, Pi Gamma Mu (National Social Science Honor Society).
- Christopher Foundation Scholarship recipient (Junior year).
PERSONAL
- Father of 4 remarkable children and granddad to 2 granddaughters.
- Former Sunday School teacher and assistant Scout Master - North Ogden, UT.
